Monday, April 23, 2012

Texas Tech wants its own network.

From the "Everyone Else Is Doing It, So Why Can't We?" department comes news that Texas Tech is looking at joining Texas and Oklahoma in having it's own television network. It would be more on the lines of Oklahoma's network, which would provide programming to already existing outlets, as opposed to the full-flown Texas-centric Longhorn Network, which despite it's hype, hasn't actually caught the world on fire.

"Texas Tech is researching the feasibility of its own network, and learned through Bortz Media and Sports Group that its football games between 2008 and 2010 ranked second in ratings — behind only Texas — in six market areas within the league footprint, including Dallas-Fort Worth, Austin and St. Louis.

"I would say we're past the initial stages," Texas Tech athletic director Kirby Hocutt told me last week. "I'd say we'll decide something in the next 12 to 18 months. The opportunities are there. Oklahoma's is the format we would follow."

Tech's enrollment has almost topped 34,000, and is projected to surpass 40,000 by 2020."

It should be noted that the 2008-2010 period mentioned coincides with the last two years of the Mike Leach era. Sadly, the Mad Pirate isn't in Lubbock anymore, and Tommy Tuberville has a nice comfy spot on the Hot Seat right now. In other words The Red Raiders' success on the football field, which is stirring the pot of this scheme, might derail it in the end.

(via The Austin-American Statesman. HT: The Dallas Morning News)

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